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The only thing bigger than the serving of drama dished out each week on the new season of NBC’s reality hit Celebrity Apprentice are the egos put on display. The new cast makes its prime time debut on Sunday, February 19 and includes models, actors, talk show hosts and performers all hoping to impress the cashmere socks off of billionaire Donald Trump. And while many of the contestants may be on the show hoping to inject their careers with a shot of star power, they’re also competing for their charities of choice.