DansDeals Exclusive Look Behind The Scenes: Here Are The Details On El Al’s Reimagined Matmid Frequent Flyer Program!
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Background Information: In January 2021, I met with El Al’s new CEO Avigal Soreq in the Bronx. Mr. Soreq had just taken over for the airline under brand new ownership and he asked for my thoughts on how to fix the airline. I shared those thoughts here in April. The number one tip was, Burn […]
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