The GEL-Venture 5 provides great fit and everyday comfort, with Rearfoot GEL Cushioning System and a rugged outsole ideal for a variety of terrains. Click here for the ASICS Women’s GEL-Venture 5 Running Shoe. Interested in the Men’s version? You’ll find it here.  In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room